A culture built around the ambitions of Cameroonians
The convictions, vision, mission and values that shape our daily commitment to the individuals and entrepreneurs of Cameroon.
A pan-African microfinance partner for Cameroon
Pan-African Savings & Loans Cameroon is a Category 2 microfinance institution and a subsidiary of Ecobank Transnational Incorporated — one of the continent's largest banking groups, operating in 35 African countries.
Since receiving our MINFI licence in 2009, we have actively contributed to financial inclusion in Cameroon and to the growth of entrepreneurs from every walk of life — market traders, SME owners, liberal professionals, teachers and young professionals — supporting them in turning their ambitions into reality.
Our purpose rests on a simple conviction: every Cameroonian deserves reliable, dignified and personalised access to quality financial services.
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Microfinance institutionCategory 2 — COBAC / CEMAC
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MINFI Licence n° 00000331Granted on 15 October 2009
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Share capital781 million FCFA
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ShareholdersEcobank Cameroon & Ecobank Transnational Incorporated (ETI)
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Legal statusPublic limited company under Cameroonian law
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Head office8437, Koumassi Boulevard Besseke, Douala, Littoral, Cameroun
Vision & Mission
Two complementary commitments — a long-term ambition and a promise we keep every day, in every branch.
The reference microfinance institution for Cameroonian ambitions
To become the first-choice financial partner for Cameroon's individuals and entrepreneurs — the institution that supports every client in accomplishing their professional and family projects, with the trust of a long-term relationship and the solidity of a world-class pan-African group.
Financial services that are accessible, innovative and responsible
To offer a complete range of innovative financial products — savings, microcredit, money transfers and digital services — that respond to the real needs of people with modest incomes, sustainably improving their lives and those of their families.
Our five values
Five daily commitments that form the foundation of our corporate culture and shape every decision — from the warm welcome at a branch to the arbitrations of the Board of Directors.
We conduct every activity with the highest integrity. Zero tolerance for corruption, the systematic pursuit of objectivity in our decisions and the genuine satisfaction of our clients form the foundation of our standing with the regulator, our peers and the communities we serve.
Every team member aligns their actions and choices with PASL's culture and strategic ambitions. This alignment, nurtured from the field to the top, is our collective strength and enables our institution to keep its promises to clients.
We continuously introduce relevant, durable new products designed to anticipate the needs of our clients in a financial sector going through a digital revolution. At PASL, innovation is measured by the tangible value it brings to every Cameroonian.
We contribute to our shareholders' return on investment to secure the institution's long-term sustainability — the essential condition of reliable service, stronger lending capacity and a durable presence alongside the communities we serve.
Client satisfaction is the beating heart of our activity. We deliver it with passion — through a branch network close to everyday life, dedicated advisors and direct human relationships, whether face-to-face, by phone or on WhatsApp.
As a member of the Ecobank group, we bring the « A Better Way » promise to the Cameroonian ground: a better way to save, to finance and to build — together.